Theia crest Theia
Retire the black book

For dealers, collectors and enthusiasts — your pieces anywhere, your inventory always with you.

Theia turns photographing a piece into a complete record — priced, searchable and shareable — for selling stock or managing a collection.

Get started Explore features

Theia is open. Get the app, add your first piece, and see your stock the way your customers do.

Theia inventory home screen with Seen tab
See it. Share it. Sort it.

Inventory in your pocket, paperwork off your plate.

01 See it

Every piece, every price, in your pocket.

Standing in front of a piece? Log it before you leave.

Back at the desk? It is already catalogued.

Need to find it again? Search, filter, done.

Ingest from a photo
Pull it from an invoice
Or fill it in yourself
Theia item record for a Victorian starburst brooch
Item card
Available
Art Deco Diamond Brooch Feather
Shared on: 23 Aug 2026
Details
SKU
BR 243
Asking price
GBP 9,500
Weight
15 gm
Dimensions
7 cm
Notes French, Platinum, With Box, Hallmarks
John Smith Antiques 07812 445 903
Theia item record with documents and WhatsApp share history
02 Share it

Buying with a partner? Track every fractional share.

Sending a piece to a buyer? Who saw it, when, and at what price.

Made a sale? Invoice sent.

Consigning a piece? The record follows it out the door.

03 Sort it

What's selling? The dashboard knows.

Customer asks what you've got? Search it in seconds.

Who owes you — and what do you owe? Always current.

Which customer loves what? It's in their contact card.

Theia dashboard with stock value, revenue and margins
Seen

A note on everything you looked at but did not buy.

Log pieces at Portobello or Grays with the seller, asking price and your notes — and find them again when the buyer turns up.

Theia seen collection screen
Contacts

Which customer loves what, on their card.

Buying history, tastes, what they have been shown and what they still owe — kept against the person, not in your head.

Theia contact card with transactions and shown items
Built to support judgement, not replace it.

AI-generated descriptions and attributes are drafts. Check the evidence and use your own expertise before relying on them.

From the trade

Built with dealers, in the room.

“I photographed a tray of stock at a fair and had it all priced and searchable before I got back to the car.”
Antique jewellery dealer, London
“The black book worked until someone else needed to look something up. Now the whole stock list is on my phone.”
Second-generation dealer, Midlands
Under 30 seconds

From photograph to a priced, searchable record.

UK hosted

Encrypted storage, never pooled or sold.

Invite only

Onboarded a small group of dealers at a time.

Trust

Private by default, not by request.

What you paid, what you're holding, who you deal with — that's your business, not ours. Your data is encrypted, nobody at Theia has day-to-day access to it, and we never look at your records unless you ask us to help. We don't pool, share or sell dealer data. Ever.

How we handle your data →

Retire the black book. Get Theia.

Theia is opening to a small group of dealers at a time, so your stock, your contacts and what you paid all live in one place you can reach anywhere.

Get started See pricing

Questions first? support@gettheia.co